Your Web Job

Director of Search Engine Optimization

Yodle is a leading provider of local online advertising that provides businesses with a simple and affordable way to get more phone calls and new customers.
 
Our integrated service approach is changing the way businesses advertise to local markets. From offline to online, from having no way to measure results, to knowing exactly how their investment is performing. It’s no wonder that the leading venture capital firms, Bessemer Venture Partners and Draper Fisher Jervetson are funding Yodle’s rapid growth (700% YOY). Yodle was founded in March 2005 by Nathaniel Stevens, who at the time was managing online marketing for his father’s car dealership. He realized that there was a better way for small business owners to connect with consumers, and Yodle was born.
 
Responsibilities:

  • Create and execute SEO strategies for Yodle Local and client sites with the goal of increasing search engine organic traffic and leads
  • Manage all aspects of SEO campaigns from optimizing metadata to directing content production and link acquisition
  • Build institutional SEO awareness and expertise by communicating best practices to business development, editorial and sales teams
  • Research and communicate industry innovation and trends with regards to search engines and search engine marketing
  • Use analytics and trends to identify and execute news areas of growth
  • Create systems and scalable processes that allow for step level change in performance - including methods for creating, organizing, and optimizing content
  • Create and maintain centralized SEO best practices documentation
    Qualifications:
     
  • 3+ years of hands-on SEO experience
  • Expert knowledge of SEO best practices, tactics and ranking strategies
  • Knowledge of SEO software and tools including basic knowledge of CMS
  • Knowledge of Omniture, Google Analytics or other Web Analytic services
  • Strong interpersonal written and verbal communication skills
  • Ideally have some knowledge of HTML, CSS, Java Script and Flash and how search engines are influenced by web technologies
  • Experience working in lead-generation a plus
  • Bachelor's degree

Compensation:

What we offer to you:

  • An opportunity to further enhance your skills and refine your talent
  • Competitive base
  • Attractive Stock Option Plan
  • Health/Dental benefits, 401 (K) plan
  • Great work environment - we have fun!
  • Accessible and open-minded leadership
  • Opportunity to work with smart people and learn a lot about one of the fastest growing industries

How to Apply

Please send your resume to jobs@yodle.com and reference “Director, SEO” in the subject line.